McDonald's Corprate Press Release
WORLD CHILDREN'S DAY™ AT MCDONALD'S™ RAISES MORE THAN $15 MILLION FOR CHILDREN IN NEEDFunds Benefit Ronald McDonald House Charities™, Hundreds of Children’s Organizations WorldwideOAK BROOK, IL. (January 14, 2004) – McDonald’s restaurants around the world teamed up to raise more than $15 million for children during the annual World Children’s Day at McDonald’s fundraiser held November 20, 2003 in more than 100 countries. Funds raised benefit Ronald McDonald House Charities™ (RMHC™) and critical children’s causes worldwide.
“Through World Children’s Day at McDonald’s, we are proud to once again help improve the lives of millions of children,“ said Jim Cantalupo, McDonald’s Chairman and CEO. “Thanks to the generosity of our franchisees, suppliers, employees and customers worldwide, this year’s event was extremely successful in raising both funds and awareness for the ever-increasing needs of children everywhere.”
Funds raised on World Children’s Day 2003 will benefit hundreds of children’s organizations around the world including:
22 orphanages and children’s homes in Russia, Eastern Europe and worldwide
14 children’s cancer centers and treatment facilities worldwide
15 new Ronald McDonald House openings around the world in 2004 and support for existing Houses worldwide
Expansion of the Ronald McDonald Care Mobile program from 19 to 25 mobile healthcare units in 2004
Corrective surgeries for children with cleft lips and cleft palates in Malaysia
Cotlands, a South African home for HIV/AIDS infected children
Teleton Foundation, a Chilean rehabilitation organization for children with physical handicaps
Down Syndrome Society providing support to the needs of children with Down syndrome in Bahrain
In the United States, World Children’s Day contributions will benefit the 134 Ronald McDonald House Charities Chapters across the country and their programs such as Ronald McDonald Houses, Ronald McDonald Care Mobiles, scholarships and grants to local children’s organizations.
A celebrated roster of world-renowned entertainers and dignitaries lent their support to the 2003 World Children’s Day at McDonald’s effort, including international diva Celine Dion; superstar Justin Timberlake; philanthropist and actor Paul Newman; tennis stars Venus and Serena Williams; award-winning actor Dustin Hoffman; singer/actress Jessica Simpson; “American Idol” finalist Clay Aiken; Olympic medallist Carl Lewis and Grammy award-winner producer/composer David Foster and his wife, lyricist Linda Thompson.
International World Children’s Day events included appearances by megastar Leon Lai in Hong Kong; First Lady Martha Fox in Mexico; President Pacheco in Costa Rica; First Lady Doris Schroeder-Koepf in Germany; pop music artist Kitaro in Japan; First Lady Laima Pacsiene in Lithuania; TV star Robert Ten Brink in the Netherlands and President Iliescu of Romania. In addition, Olympic athletes around the world volunteered their time to help raise funds for World Children’s Day at McDonald’s.
“With the help of so many caring people around the world, World Children’s Day at McDonald’s continues to be an expansive fundraising event for Ronald McDonald House Charities and children’s causes worldwide,” said Ken Barun, President and CEO of RMHC. “This important global event enables our Charity to continue to fulfill our mission of improving the health and well being of children who desperately need our assistance.”
World Children’s Day reflects McDonald’s long tradition of commitment to the community, begun by founder Ray Kroc. The inaugural World Children’s Day in 2002 marked the celebration of what would have been his 100th birthdayyear. The November 20th date coincides with the anniversary of the United Nation’s adoption of the Convention on the Rights of the Child on November 20, 1989.
This year, World Children’s Day at McDonald’s will take place on Saturday, November 20, 2004.
McDonald's is the world's leading food service retailer with more than 30,000 local McDonald's restaurants serving 47 million customers each day in more than 100 countries. More than 70 percent of McDonald's restaurants around the world are owned and operated by independent, local businessmen and women.
Ronald McDonald House Charities, a non-profit, 501(c)3, creates, finds and supports programs that directly improve the health and well being of children through its network of 179 local Chapters currently serving 46 countries. The Charity makes grants to not-for-profit organizations and provides support to Ronald McDonald Houses and Ronald McDonald Care Mobiles worldwide. This year marks the 30th anniversary of the Ronald McDonald House program that began in Philadelphia, Pennsylvania in 1973. To date, Ronald McDonald House Charities' national body and global network of local Chapters have awarded more than $380 million in grants to children's programs.
McDonald's Press Release link:
http://www.mcdonalds.com/corp/news/corppr/cpr_01142004.html